COMM 4365 - Unit 6

Unit Objectives

• Read about promoting brands with social media.
• Explore how brands use social media.
• Review social media and classroom blogs.

To Do List

1. Read articles.
2. Complete assignment.

Readings

How Social Media Impacts Brand Marketing
Brands Now Direct Their Followers to Social Media

Discussion

None for this unit.

Assignment

 In this assignment we will look at how brands use multiple social media services to promote their brand.

Total points: 100

Each item is worth 10 points each.

1. Provide a link to a company/individual that makes good use of multiple social media services to promote their brand.
2. Provide links to the services they using.
3. Which service do they focus on the most.
4. How do they effectively use these services.
5. Review all the blogs created by your classmates for this class. Choose the individual you believe is most effectively using multiple services. You can choose yourself if you think you are being the most effective.
6. Provide links to the services they using.
7. Which service do they focus on the most.
8. How do they effectively use these services.
9. What has your experience been maintaining multiple services to promote your brand?
10. What has the growth been in the services you are using and what will you do to increase your brand awareness with your services. 

Type all of your answers in a Microsoft Word compatible document and submit it in with the Unit 6 Assignment link in Blackboard.

Quizzes

None for this unit.